Process Analysis
Internal data analysis provides the best possible solution in targetting a full spectrum of consumers.
Key data analysis
The
duration of our processes is the best measure of changes in quality
of customer service. The collection and analysis of key data ensures
that we asses a client according to their specific needs and situation.
For example, opening hours and appointment duration are used in customer
satisfaction analysis work for the financial sector, insurance and automobile
industry.
Call Monitoring
Call
monitoring involves the quality assessment of a conversation with a
centre consultant as an anonymous customer. This gives an overview of
the quality of call, and is directly useful in staff training.
Observing a process in its ordinary environment with the inclusion of the employees requires an individually-tailored project design.
Transaction measurement
When
several complex processes are measured, consumers aren’t always
happy to participate with extra effort required. Therefore a process
is broken down into units which can be measured separately. This is
much easier and the results can still be integrated into the pool of
data for analysis.
Usability analysis
Usability
analysis assesses how ‘user-friendly’ existing or added internet
references are for the consumer. Changing a company’s website can
have very real effects on the waiting time and satisfaction of an existing
or potential client. Thus regular analysis is important. The usability
analysis offered by concertare takes on various formats:
- Expert testing
concertare employs project-specific specialists who will assess a website according to a set catalogue of standards. The resulting potential for optimisation can be communicated in terms of industry bench marks. - Lab testing
10-20 testers are given typical tasks involving customer interaction in a controlled environment. Their progress is evaluated in both a quantitative and qualititive form. - Web testing
30-50 testers are given typical tasks involving customer interaction on the internet. Their results and experiences are recorded in a quantitative and qualititive data entry form.
Choosing the optimal method is bound up with the project specific factors set in place. For further information please contact us personally.
